Getting the right kind of advice can be critical to launching a successful business and getting off to a good start. Whether you are just starting or an established player in the industry, having a well-crafted business plan can help to provide your enterprise with the structure and direction it … Read more
What is founder-market fit? Founder-market fit is a term that is used to describe the relationship between a startup founder and their target market. It’s an important metric that investors look at while evaluating risk for funding. Founder-market fit is important because it can be a predictor of a startup’s … Read more
Where should business marketing report? There is no easy answer when it comes to the age-old question of who marketing should report to within a company. There are some different options, each with its own set of pros and cons. Ultimately, it is up to the CEO to decide which … Read more
Introduction Entrepreneurship has been around since the beginning of time. It is the process of designing, launching, and running a new business or enterprise. Individuals who are successful in entrepreneurship display many qualities and behaviors that allow them to achieve their goals. They also have essential skills that are necessary … Read more
